Ollie's Unique Strategies
The success of the Ollie Suite of Programs is based on a combination
of unique strategies in production, distribution, dissemination
and promotion.
The Program creators, Sustain Ability International Pty Ltd, understand
that the number of people who use it marks the success of any edu-tainment
product. With this in mind, they seek wide-ranging support in key
areas:
Content development
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From teachers, academics environmentalists, government and
industry representatives. This support ensures that program
content is in line with:
- Educational curricula, environmental guidelines, government
policies and industry practices.
- All of the NEW and URGENT strategies necessary to achieve
a sustainable planet
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Financial
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From a range of organisations to fund the distribution of
one free copy of the CD into every primary school.
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Dissemination and promotion
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Comprehensive dissemination and promotional campaigns see
local groups use the Ollie Programs as a resource for their
own environmental education programs, or as a first time resource.
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With this support, Ollie finds his way into classrooms and lesson
plans around the world.
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