Ollie at the Royal Easter Show in Sydney

 

The NSW Farmers' Association had a strong presence at the 2007 Royal Easter Show with a highly engaging and interactive display.  Their objective was to draw attention to the city/country divide, as well as show the importance of the farming sector to city folk.  They also launched a ‘metro’ membership to highlight the importance of city folk supporting their rural neighbours. 

Ollie was a feature of the display and representatives of the NSW Farmers’ Association were delighted to see the program was a hit amongst both girls and boys.  The said the users of the program found it both informative and challenging.