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'Ollie Recycles' United Kingdom 2001

Funding and Program upgrade

Biffa Waste Services approved a second year of funding, to further develop the 'Ollie Recycles' CD and web site. The 2001 version of the program includes:

  • New UK Curriculum standards
  • Upgrade to the web page authoring tool offered to schools
  • Development of the Ollie Recycles web site
  • Launch of a national children's web site building competition "The 3Rs in My School".

Distribution and launch

In July 2001, 23,500 copies of the CD were distributed free of charge to every primary school in the UK and the web site and competition were launched.

The Groundwork team is once again playing a key role, through its 46 offices and dedicated representatives throughout the UK. 'Ollie Recycles' is a fantastic multimedia tool for Groundwork to use in schools to develop themes around waste, or help with school waste-oriented projects.

Competition

The web building competition is bringing greater exposure for the Program and will link UK children and those in Australia and other parts of the world.

Education standard and program influence

The Ollie Program is now an environmental education standard in the UK.

Together, Groundwork and Ollie Recycles, have the potential to reach hundreds of UK schools with the message of the Ollie Program, and make a difference to the amount of waste being sent to landfill sites across the country.

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